How much money can I make?

Camp Bow Wow franchises can ramp up quickly

Camp Bow Wow experienced positive year-over-year same-Camp sales growth even through the Recession, showing that pet parents kept spending even through lean times. Pet owners spent $69 billion in 2017, according to APPA, and research shows they’ll cut back on their own luxuries before skimping on their pets.

Meanwhile, the APPAsays 48% of American households have dogs — an estimated 90 million dogs, in fact, and those numbers are growing every day. Pet ownership has been on the rise for the past two decades, and the trend is predicted to heighten. Research from Mintel shows that over 60% of owners consider their animal companions to be members of the family. All these factors contribute to strong revenue growth in the boarding and grooming industry, and what that means for you is the potential to not only achieve your financial goals, but to exceed them.

Camp Bow Wow franchise owners enjoy being part of a low-risk, high-growth industry, with high rates of repeat customers, and are part of a company whose business model ramps up quickly.

Our range of services also makes our business model flexible, allowing franchise owners to tap into those areas that best suit their individual market demographics. Boarding tends to be our bread-and-butter, but in some markets the day camp side of the business is dominant.

Our financial results speak for themselves. According to our Franchise Disclosure Document (FDD) for 2018, the latest year for which figures are available for Camps open more than 12 months, our top 25% highest-earning franchises generated an average of $1,225,676 in annual gross revenue, and the average for all locations was $841,890.* The average annual owner’s discretionary income was $238,068 for the top 25%, and $160,364 for all Camps open more than 12 months. **

* Figures represent averages for the 128 revenue-reporting franchises open and operating for more than 12 months during the 12-month period ending December 31, 2017. Of all 128 franchises, 56 exceeded the average of $841,890. Of the 32 franchises representing the top 25%, 8 (25%) exceeded the average of $1,225,676. Of the 32 franchises representing the bottom 25%, 15 (47%) exceeded the average of $514,553. The financial performance representations contained in Item 19 of our 2018 Franchise Disclosure Document also include: (1) select expenses for expense-reporting franchises; and (2) system-wide gross revenue.

** Figures represent averages for the 124 expense-reporting franchises open and operating for more than 12 months during the 12-month period ending December 31, 2017. Of all 124 franchises, 50 (40%) exceeded the average of $160,364. Of the 31 franchises representing the top 25%, 14 (45%) exceeded the average of $238,068. Of the 31 franchises representing the bottom 25%, 16 (52%) exceeded the average of $88,970. The financial performance representations contained in Item 19 of our 2018 Franchise Disclosure Document also include: (1) annual unit-level gross revenue; and (2) system-wide gross revenue.

According to Item 19 of Camp Bow Wow’s FDD (Franchise Disclosure Document), franchise owners are achieving the following benchmarks. We will provide you the full disclosure document once we have an initial conversation and you submit your credentials as a possible franchise owner.**

What do Camp Bow Wow franchisees do in sales?

Out of all the Camps reporting their sales, according to Item 19 of the FDD, the average mature Camp (open more than 12 months) generated average annual revenues of $841,890. Our top 25% averaged $1,225,676 with a high of more than $1.98 million.*

* Figures represent averages for the 128 revenue-reporting franchises open and operating for more than 12 months during the 12-month period ending December 31, 2017. Of all 128 franchises, 56 exceeded the average of $841,890. Of the 32 franchises representing the top 25%, 8 (25%) exceeded the average of $1,225,676. Of the 32 franchises representing the bottom 25%, 15 (47%) exceeded the average of $514,553. The financial performance representations contained in Item 19 of our 2018 Franchise Disclosure Document also include: (1) select expenses for expense-reporting franchises; and (2) system-wide gross revenue.

What do Camp Bow Wow franchisees earn?

The top 25% of mature Camps (defined as open over 12 months) reported earning a healthy $238,068, or 25% of sales.**

** Figures represent averages for the 124 expense-reporting franchises open and operating for more than 12 months during the 12-month period ending December 31, 2017. Of all 124 franchises, 50 (40%) exceeded the average of $160,364. Of the 31 franchises representing the top 25%, 14 (45%) exceeded the average of $238,068. Of the 31 franchises representing the bottom 25%, 16 (52%) exceeded the average of $88,970. The financial performance representations contained in Item 19 of our 2018 Franchise Disclosure Document also include: (1) annual unit-level gross revenue; and (2) system-wide gross revenue.

The average franchise owner open more than 12 months reported earnings in the neighborhood of $160,364, or 19% of sales.**

The average system-wide sales increase from 2016 to 2017 was 14%.***

Annual Gross Revenue of Revenue Reporting CBW Franchises

 AverageMedian
All Revenue-Reporting Franchises$841,890$802,355
Top 25%$1,225,676$1,158,370
Bottom 25%$514,553$507,107

 HighLow
All Revenue-Reporting Franchises$1,983,177$284,798
Top 25%$1,983,177$1,048,732
Bottom 25%$639,588$284,798

Annual Owner’s Discretionary Income

 Average Median 
$%$%
All Expense-Reporting Franchises$160,36419%$144,67818%
Top 25%$238,06825%$266,02420%
Bottom 25%$88,97017%$92,70318%

Annual Labor Expense %

 AverageMedian
All Expense-Reporting Franchises$112,644$18,213
Top 25%$219,701$143,485
Bottom 25%$82,571$80,997

 HighLow
All Expense-Reporting Franchises65%14%
Top 25%62%25%
Bottom 25%59%14%

Annual Occupancy Expense

 AverageMedian
All Expense-Reporting Franchises$112,644$18,213
Top 25%$219,701$143,485
Bottom 25%$82,571$80,997

 HighLow
All Expense-Reporting Franchises$219,701$18,213
Top 25%$219,701$51,457
Bottom 25%$165,025$18,213