How much money can I make?

Camp Bow Wow franchises can ramp up quickly

Camp Bow Wow experienced positive year-over-year same-Camp sales growth even through the Recession, showing that pet parents kept spending even through lean times. Pet owners spent $66 billion in 2016, according to APPA, and research shows they’ll cut back on their own luxuries before skimping on their pets.

Meanwhile, the APPAsays 44% of American households have dogs — an estimated 78 million dogs, in fact, and those numbers are growing every day. Pet ownership has been on the rise for the past two decades, and the trend is predicted to heighten. Research from Mintel shows that over 60% of owners consider their animal companions to be members of the family. All these factors contribute to strong revenue growth in the boarding and grooming industry, and what that means for you is the potential to not only achieve your financial goals, but to exceed them.

Camp Bow Wow franchise owners enjoy being part of a low-risk, high-growth industry, with high rates of repeat customers, and are part of a company whose business model ramps up quickly.

Our range of services also makes our business model flexible, allowing franchise owners to tap into those areas that best suit their individual market demographics. Boarding tends to be our bread-and-butter, but in some markets the day camp side of the business is dominant.

Our financial results speak for themselves. According to our Franchise Disclosure Document (FDD) for 2017, the latest year for which figures are available for Camps open more than 12 months, our top 25% highest-earning franchises generated an average of $1,149,950 in annual gross revenue, and the average for all locations was $784,781.* The average annual owner’s discretionary income was $258,210 for the top 25%, and $148,805 for all Camps open more than 36 months. **

* Figures represent averages for the 118 revenue- reporting franchises open and operating for more than 12 months during the 12-month period ending on December 31, 2016. Of all 118 franchises, 52 (44%) exceeded the average of $784,781. Of the 30 Franchises representing the top 25%, 10 (33%) exceeded the average of $1,149,950. Of the 30 Franchises representing the bottom 25%, 19 (63%) exceeded the average of $465,967. The financial performance representation contained in Item 19 of our 2017 Franchise Disclosure Document also includes: (1) selected expenses for expense-reporting franchises; and (2) system-wide gross revenue.

** Figures represent averages for the 118 expense-reporting franchises open and operating for more than 12 months during the 12-month period ending December 31, 2016. Of all 118 franchises, 43 (36%) exceeded the average of $148,805. Of the 30 franchises representing the top 25%, 13 (43%) exceeded the average of $258,210. Of the 30 franchises representing the bottom 25%, 18 (60%) exceeded the average of $57,521. The financial performance representation contained in Item 19 of our 2017 Franchise Disclosure Document also includes: (1) annual unit-level gross revenue, and (2) system-wide gross revenue.

According to Item 19 of Camp Bow Wow’s FDD (Franchise Disclosure Document), franchise owners are achieving the following benchmarks. We will provide you the full disclosure document once we have an initial conversation and you submit your credentials as a possible franchise owner.**

What do Camp Bow Wow franchisees do in sales?

Out of all the Camps reporting their sales, according to Item 19 of the FDD, the average mature Camp (open more than 12 months) generated average annual revenues of $784,781. Our top 25% averaged $1,149,950 with a high of more than $1.7 million.*

* Figures represent averages for the 118 revenue- reporting franchises open and operating for more than 12 months during the 12-month period ending on December 31, 2016. Of all 118 franchises, 52 (44%) exceeded the average of $784,781. Of the 30 Franchises representing the top 25%, 10 (33%) exceeded the average of $1,149,950. Of the 30 Franchises representing the bottom 25%, 19 (63%) exceeded the average of $465,967. The financial performance representation contained in Item 19 of our 2017 Franchise Disclosure Document also includes: (1) selected expenses for expense-reporting franchises; and (2) system-wide gross revenue.

What do Camp Bow Wow franchisees earn?

The top 25% of mature Camps (defined as open over 12 months) reported earning a healthy$258,210, or 22% of sales.**

** Figures represent averages for the 118 expense-reporting franchises open and operating for more than 12 months during the 12-month period ending December 31, 2016. Of all 118 franchises, 43 (36%) exceeded the average of $148,805. Of the 30 franchises representing the top 25%, 13 (43%) exceeded the average of $258,210. Of the 30 franchises representing the bottom 25%, 18 (60%) exceeded the average of $57,521. The financial performance representation contained in Item 19 of our 2017 Franchise Disclosure Document also includes: (1) annual unit-level gross revenue, and (2) system-wide gross revenue.

The average franchise owner open more than 12 months reported earnings in the neighborhood of $148,805, or 17% of sales.**

The average system-wide sales in 2016 was 9%.***

Annual Gross Revenue of Revenue Reporting CBW Franchises (Open > 12 Months)

 LowMedianAverageHigh
Top 25% Revenue Reporting CBW Franchises$971,575$1,091,380$1,149,950$1,778,867
Total # and % of Top 25% Revenue Reporting CBW Franchises whose Annual Gross Revenue Exceeded the Median and Average15 / 50%10 / 33%
Bottom 25% Revenue Reporting CBW Franchises$189,102$500,831$465,967$589,018
Total # and % of Top 25% Revenue Reporting CBW Franchises in Bottom 25%3030
Total # and % of Bottom 25% Revenue Reporting CBW Franchises whose Annual Gross Revenue Exceeded the Median and Average15 / 50%19 / 63%
All Revenue Reporting CBW Franchises$189.102$755,828$784,781$1,778.867
Total # of Revenue Reporting CBW Franchises118118
Total # and % of Revenue Reporting CBW Franchises whose Annual Gross Revenue Exceeded the Median and Average59 / 50%52 / 44%

Selected Average Expenses of Revenue Reporting CBW Franchises (Open > 12 Months)

 Average Annual Occupancy ExpenseAverage Annual Labor Expense %Average Annual Owner's IncomeAverage Annual Owner's Discretionary Income %
Top 25% Expense Reporting CBW Franchises$141,01238%$258,21022%
Total # of Expense Reporting CBW Franchises in top 25%30303030
Total # and % of Top 25% Expense Reporting CBW Franchises whose Expenses and Net Income Exceeded the Average14 / 47%12 / 40%13 / 43%18 / 60%
Bottom 25% Expense Reporting CBW Franchises$85,08541%$57,52111%
Total # of Expense Reporting CBW Franchises in Bottom 25%30303030
Total # and % of Bottom 25% Expense Reporting CBW Franchises whose Expenses and Net Income Exceeded the Average13 / 43% 13 / 43% 18 / 60%18 / 60%
All Expense Reporting CBW Franchises$107,11140%$148,80517%
Total # of Expense Reporting CBW Franchises118118118118
Total # and % of Expense Reporting CBW Franchises whose Expenses and Net Income Exceeded the Average55 / 47%54 / 46%43 / 36%69 / 58%

Selected Median Expenses of Revenue Reporting CBW Franchises (Open > 12 Months)

 Median Annual Occupancy ExpenseMedian Annual Labor Expense %Median Annual Owner's IncomeMedian Annual Owner's Discretionary Income %
Top 25% Expense Reporting CBW Franchises$137,11837%$255,16123%
Total # of Expense Reporting CBW Franchises in Top 25%30303030
Total # and % of Top 25% Expense Reporting CBW Franchises whose Expenses and Net Income Exceeded the Median15 / 50%15 / 50%15 / 50%15 / 50%
Bottom 25% Expense Reporting CBW Franchises$80,96339%$69,55314%
Total # of Expense Reporting CBW Franchises in Bottom 25%30303030
Total # and % of Bottom 25% Expense Reporting CBW Franchises whose Expenses and Net Income Exceeded the Median15 / 50%15 / 50%15 / 50%15 / 50%
All Expense Reporting CBW Franchises$102,22839%$130,89818%
Total # of Expense Reporting CBW Franchises118118118118
Total # and % of Expense Reporting CBW Franchises whose Expenses and Net Income Exceeded the Median59 / 50%59 / 50%59 / 50%59 / 50%